Sales Kickoffs Don't Close Deals

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87% of enablement professionals say knowledge retention after an SKO is a top concern. Nearly half of reps admit they forget the majority of SKO content within weeks. And only 30% of organizations actually measure whether any of it gets applied in the field.

The average in-person SKO costs $2,500 to $5,500 per attendee. For a 100-person team, that's up to $550,000 (before you add months of planning, days of lost selling time, and all the executive energy that went into the content). Without structured follow-through, most of that evaporates.

This whitepaper breaks down the science of why traditional reinforcement approaches fail, what the research says actually works, and how Praxis delivers it systematically, starting the day after your event ends.